The Bureau of Digital Inquiry
DIGITAL EXPERIMENTER
Learn. Think. Do. Repeat.
I run honest experiments in digital — and show you what actually held.
25 years in technology and marketing.
Formerly GetYourGuide, ZenMate, ProSiebenSat.1.
Today, founder of Candoro.
The experiments are how I test new answers in the open.
That connects both worlds.
Five files, open on the desk — each filed honestly: the concluded ones show what it cost, what broke, and what I'd do differently; the ones still running say so.
THE ARCHIVE — BY THE NUMBERS
5 ongoing investigations · 25 years in digital · 100% public (no gate)
I show you what held — and what didn't. The failures stay in the file.
Rather meet in person? The door is open — for a coffee, or a whiteboard session.
Erasmusstraße 14, 10553 BerlinI am a digital experimenter. I run honest experiments at the edge of marketing and technology, then share exactly what held — so you can close the digital knowledge gaps that hold you back and skip the guesswork.
Most businesses, founders, and people are not bad at digital — they are missing a few of the right pieces and unsure which ones. I help close those gaps: the questions you keep avoiding, the decisions you keep deferring, the tools and channels you suspect you should understand but never quite got to.
Five inquiries are open in the public archive — building a real, paying application largely by directing AI; a marketing loop that tries to optimise itself; replacing a typical CMS with an AI assistant; running LinkedIn content on autopilot; and first-party tracking that needs no GA4. Each is filed honestly — open and free, no email; the concluded ones show what it cost, what broke, and what I'd do differently, and the ones still running say so plainly.
AI is the assistant at the desk — it drafts, tallies, and files, while I keep the judgement. The experiments are about what that actually changes, measured honestly, with the failures left in.
Yes. Strategy and design are mine; when it shifts to hands-on delivery, that happens through my company Candoro and its partners. The most useful next step is a conversation.
Book a free intro call. On it, I'll help you find the one gap worth closing first and figure out whether working together makes sense — no obligation either way.
A free intro call. No pitch, no obligation — you leave with a clear next step either way.